How hard do you think it is to buy a Fridge? The answer, if you want to buy it from Curry’s or Creation Finance, is almost impossible. You wouldn’t believe any company could make it so hard for you to give them your money. Moved house this week, and had space for a new Fridge Freezer. Have always had a decent experience with Curry’s before, so went on their website. 9.30am. Found the right one, priced match, and then up comes an offer for interest free finance. Great, always happy to use someone else’s money before I start on my own. However, here’s where the trouble starts.

Have been selling a house recently, and am in the middle of moving everything this week, and it’s been enlightening to see the self-serve and digital journey offerings of some of the big utility providers, and the contrast in CX between British Gas and E-on could not be greater. Part of selling the house is we need to have the boiler serviced. No problem, I have Homecare with British Gas. Go online 3 or 4 months ago and book it. All good. Appointment date was 6 weeks ago, waited in all day. No one arrived. No text, no email, nada.

It is 480 days since the first lockdown was announced in March last year. This is longer than it took for the Empire State Building to be built and Robin Knox-Johnston to sail single-handedly around the world. Yet we still have many organisations blaming Covid for truly shocking levels of customer service and appalling wait times. But its now getting even worse. We now have companies telling us not to even bother ringing them at all